Job Title: Marketing Coordinator/NOC 1123

Location of Work: #165-6628 River Rd, Richmond, BC

Salary: $32-$35/Hour for 40 hours per week

Job Type: Full Time, Permanent

Start Date: As soon as possible

Language: English

About Us:

Oval Optical is a local boutique-style optical store that is eager to redefine the optical shopping experience. Vincent Lam, the founder of Oval Optical, is a licensed Optician and Contact lens fitter with 20 years of experience as an eye care practitioner in BC. Along with his partners Peter and Tony, they embrace the entrepreneurial spirit like thousands of other Canadian small businesses owners. Oval Optical is committed to creating value for their customers through dedicated and professional service, quality products, socially responsible and sustainable business practices. Even during these difficult times brought upon by COVID-19, Oval Optical will persevere and remain focused on our goal to deliver above and beyond for our customers and community.

Oval Optical is dedicated to providing an unforgettable and prestigious shopping experience to our clients. We are partners with premium luxury eyewear brands, such as LINDBERG, IC BERLIN, DITA, MYKITA, LINDA FARROW, to name a few. Eyewear is not only a functional tool that provides improved vision, but also represents one’s personality, builds confidence and ultimately improves one’s quality of life.

Job Duties:

1. Lead the execution of the company’s marketing strategy

2. Identify new marketing channels and tactics for increased lead generation

3. Proactively improve marketing strategies and brand recognition

4. Implement and manage marketing campaigns, budgets, and processes

5. Participate in the planning and coordinating of events, promotions and advertising

6. Assist with the creation of printed marketing assets, including brochures, direct mail, and advertisements

7. Manage company social media accounts and responsible for create engaging posts that sustain and increase audience engagement

8. Develop and maintain customer databases and digital advertising campaigns from strategy to creative branding

9. Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data

10. Collaborate on sponsor strategies, including coordinate and plan community events, on-site event management where required

11. Prepare reports by collecting, analyzing and summarizing marketing and sales data

12. Work with sales team to support communication activities and account management

Skills Requirements:

-Bachelor degree is required

-Knowledge of traditional and digital marketing, content marketing, and social media marketing is required

-Excellent verbal and written communication skills in English

-Be familiar with computer applications in Outlook, Excel, PowerPoint and Word

-Strong organizational and multitasking skills

Oval Optical Ltd

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